Text
Nudge: improving decisions about health, wealth, and happiness
Every day we make choices- about what to buy or eat, about financial investmens or our chidren's health and education, even about the causes we champion or the planet itself. Unfortunately, we often choose poorly. Nudge is about how we make these choices and how we can make better ones. Using dozens of eye-opening examples and drawing on decades of behavioral science research, Nobel Prize winner Richard H. Thaler and Harvard Law School professor Cass R. Sunstein show that no choice is ever presented to us in a neutral way, and that we are all susceptible to biases that can lead us to make bad decisions. But by knowing how people think, we can use sensible choice architecture to nudge people toward the best decisions for ourselves"
Ketersediaan
| Thaler, Richard H. | Tersedia |
Informasi Detail
- Judul Seri
-
-
- No. Panggil
-
330.01 THA n
- Penerbit
- New York : Penguin Books., 2008
- Deskripsi Fisik
-
312 hal.; 21 cm.
- Bahasa
-
English
- ISBN/ISSN
-
978-0-14-311526-7
- Klasifikasi
-
330.01
- Tipe Isi
-
-
- Tipe Media
-
-
- Tipe Pembawa
-
-
- Edisi
-
-
- Subjek
- Info Detail Spesifik
-
-
- Pernyataan Tanggungjawab
-
and our society
Versi lain/terkait
Tidak tersedia versi lain
Lampiran Berkas
Komentar
Anda harus login sebelum memberikan komentar